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  1. How to choose which artists to see at sxsw: the 5 main strategies

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    With over 2000 artists playing sxsw this year, the hardest thing is choosing who to see. These are the 5 main strategies:

    1. See the big names/headliners
    The kind of artists you will see:
    the Foo Fighters
    Duran Duran
    Pros:
    Getting up close to your heroes in a small venue
    Boasting about it to your friends later
    Cons:
    Queuing up for hours to get in
    Queuing up for hours to be told it is full and you are not getting in

    2. See the artists you already know
    The kind of artists you will see:
    The Bravery
    The Friendly Fires
    Pros:
    You know you like the music!
    You can sing along to the songs
    Cons:
    You’ve seen them before
    You could easily see them when they play your hometown again


    3. See the artists the critics recommend
    The kind of artists you will see:
    Anna Calvi
    Das Racist
    Pros:
    Being on-trend
    Seeing new artists before your friends do
    Cons:
    Finding you don’t like the music
    Queuing for ages as everyone has read the same recommendations


    4. Get recommendations from friends/strangers on the bus
    The kind of artists you will see:
    Geographer
    the Casio Kids
    Pros:
    Finding a new artist that you love
    No queuing
    Cons:
    Finding you hate the music

    5. Choose artists with an interesting name
    The kind of artists you will see:
    Tiger! Shit! Tiger! Tiger!
    Totally Enormous Extinct Dinosaurs
    Pros:
    Finding a new artist
    Cons:
    The name is the only interesting thing about them

    - Lisa van Gelder

    1. rosieswash posted this

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Rosie Swash is a music writer for the Guardian and Lisa van Gelder is a software developer working in the Guardian's technology department. Find our full coverage of SXSW 2011 at guardian.co.uk/sxsw

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